The NAIS Enrollment Management Handbook: A Comprehensive Guide for Independent Schools truly delivers what its title promises. Whether you’re new to the enrollment management concept or just want to fine-tune, the handbook offers thorough advice about both strategy and tactics, plus plentiful best practices, templates, and checklists.
Editor Christine Hailer Baker has recruited expert chapter authors who explain how to structure your enrollment management operation for results; make smart use of tuition setting and institutional discounting; lay the foundation for success through institutional research, strategic marketing planning, brand stories, and technology; and coordinate recruitment and retention so your school doesn’t lose hard-won students at re-enrollment time.
Former NAIS President Pat Bassett says the Enrollment Management Handbook is “one of the best-written, most insightful, and most absolutely critical guides we’ve published. Add it to your must-read list.”
Read an excerpt from the NAIS Enrollment Management Handbook.
Order your copy today.
$44.95 List Price
$34.95 NAIS Discount
Order the book through the NAIS online bookstore or call (800) 793-6701.