Market View

DASL Insights

Market View is an essential tool on the DASL Insights platform designed to help you find prospective families and better understand your community. 

Explore Market View to:
  • See a detailed breakdown of the zip codes surrounding your school, including commuting time, median income, and boy/girl breakdown.
  • Upload addresses to plot your own students or applicants on the map, in order to make data-driven decisions about where you can improve your reach
  • Explore demographic, race, and ethnicity data in your neighborhood and tailor your admission strategy by area to reach more students of color 
We've also incorporated your ideas and added exciting new features, including an upgraded map, five-year projections, enhanced sorting, and favorite ZIP codes.

Take a look today, and let us know what you think! If you have any questions or comments, you can reach our team at

Using NAIS Market View to Put Your School on the Map

Learn how NAIS member schools are using Market View to visualize their local markets, promote discussion among school leaders, and develop data-driven strategies to help their schools succeed.

NAIS Market View: An Overview

Your Market Research Report

View research reports for your metropolitan area, including charts and graphs for demographics, trends, income, and more. Log into Market View and click the “Research” tab to see visualizations like these.