As the COVID-19 pandemic continues, admissions professionals in independent schools are facing challenges in building their classes of international students for the next academic year. Despite making necessary changes to practices and recruitment strategies, many schools are receiving fewer applications from international families than in previous years. These resources offer insights and strategies to help schools adapt their recruitment strategies for the pandemic and beyond, including defining and communicating their value, finding students, interacting with families, working with agents, discovering new markets, and more.
